The Program in Event and Entertainment Services Management belongs to the Hospitality Management major. An event and entertainment service manager needs to have the key competencies of creativity and imagination with the goal of creating a unique experience for attendees. To be successful in the marketplace, resource management and operational organization are also prerequisites. In addition, professional competencies such as judgment, initiative and ability to withstand pressure also need to be fostered. With the rapid development of the industry and the complex evolution of the industry, the practice of adapting to all circumstances and daring to face challenges helps future managers to break through the old limits.
Course | Credits |
1. Marxist-Leninist philosophy | |
2. Marxist-Leninist political economy | |
3. Science socialism | |
4. History of the Communist Party of Vietnam | |
5. Ho Chi Minh Thought | |
6. Foreign Language | |
7. Microeconomics | |
8. Macroeconomic | |
9. Mathematics for Economics and Administration | |
10. Statistics applied in economics and business | |
11. Business law | |
12. Accounting principles | |
13. Soft skills | |
14. Start a business | |
15. Data Science |
Course | Credits |
16. Industry Basic Knowledge | |
17. Tourism Management | |
18. Science of Management | |
19. Effective administration | |
20. Crowd Management | |
21. Marketing in tourism | |
22. Tourism human resource management | |
23. Distribution channel management | |
24. Customer experience design |
Course | Credits |
25. Management of accommodation services | |
26. Event projects & entertainment services | |
27. Customer relationship management | |
28. Introduction to events | |
29. Introduction to entertainment services | |
30. Event planning | |
31. Event & entertainment marketing | |
32. Event service sales management | |
33. Event risk management | |
34. Project management | |
35. Service turnaround | |
36. Management of entertainment services | |
37. Management of special events | |
38. Intercultural Management | |
39. Customer behavior in the event and entertainment industry | |
40. Queue management | |
41. Club Administration | |
42. Management of purchasing during the event | |
43. IT in events and entertainment services | |
44. Media management | |
45. Training |
Course | Credits |
46. Enterprise semester | |
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2. Skills:
3. Level of autonomy and responsibility:
In addition to the above output standards, graduates meet the output standards of foreign language ability, informatics, physical education, and defense education as follows:
Employee or supervisor positions (Executive or Leader/Supervisor):
Cultural tourism event project plan
Event management
Organization of entertainment services
Experience Creation
Entertainment program consultation
Sale of events and entertainment services
Exploiting grants